Client: “Can you make the headline semi-bold?”
Me: “Semi-bold?”
Client: “Yes. Bold is too bold and unbold isn’t bold enough. I think it needs to be semi-bold.”
Me: “… I can bold every other letter.”
Client: “I don’t need to know the technical details, as long as it’s semi-bold.”
This annoys me because Semi-bold is an actual thing, and offering to bold every other letter is asinine. If it doesn’t come in a middle weight, say so, don’t be an ass. (Ultra-thin, thin, medium, semi-bold, bold, heavy, extra-heavy, if you have the entirety of a fleshed out font family.)
Reblogged from Clients From Hell
